Digital Reads a Blog

Assistance for Your Digital Goals, Strategies + Objectives

What are the Primary Types of Digital Marketing Services?

Digital Marketing, Digital Reads, Your Business

The idea of starting digital marketing efforts for your business can be a little confusing and maybe even intimidating. Understanding the basics is a good place to start.

How to Improve Your Rankings on ChatGPT and SGE

Construction Industry, Digital Marketing, Digital Reads

ChatGPT and Google’s Search Generative Experience (SGE) are disrupting the way everyone is searching online. Will your construction company rank well in those AI-powered systems?

Construction Marketing: A Counter Narrative

Construction Industry, Digital Marketing, Digital Reads, Social Media, Your Business

We open the door to the counter narratives we hear from construction companies in response to the typical digital marketing hype. See how a blended marketing approach answers the call.

Determining a Marketing Budget for a Construction Company

Construction Industry, Digital Reads

A quick Google search and you’ll find different opinions and guidelines for the percentage of revenue required to support a marketing budget for a construction company. Here, we remove the vagueries and give you something concrete to start with.

Optimizing SEO Strategies to Increase Leads for the Construction Industry

Construction Industry, Digital Marketing, Digital Reads, SEO

A comprehensive SEO strategy requires an overall vision implemented across a variety of tactics. Google’s algorithm has changed significantly over the past decade – it’s more intuitive, dynamic, and comprehensive. It’s time to adapt.

Digital Marketing Strategies for Construction Companies: A Comprehensive Guide

With a construction workforce shortage topping half a million in 2023, it’s essential for construction companies to use digital marketing strategies that support a strong online presence in order to attract not only new clients, but new employees, too.

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Organic Search Optimization: Being in the Right Place at the Right Time

Construction Industry, Digital Marketing, Digital Reads, Your Business

heavy equipment simulator Sanders Brothers Construction

Heavy Equipment Simulators: Their Function in the Construction Industry

Construction Industry, Digital Reads

Hiring a Web Designer? Ask These 6 Questions First.

SEO, Website Care, Website Design, Your Business

Backlinks Building and What to Beware of

Backlinks building is a big piece of some digital marketing agency’s services. But it shouldn’t be and this article explains why.

Digital Business Hacks – Our Top 5 Picks

These are our top 5 go-to digital business hacks that are small-effort with big-impact. Bonus: They’re Free.

How to Register My Business on Google

If your business doesn’t have a Google My Business listing, it is missing out. Whether you are a brick and mortar or a service business, you need this free listing.