Demystifying the Digital World
Our aim is to empower and inform to help you find answers and reach your goals along the way.
Your Business
Social Distancing and Your Business
Social Distancing started taking a toll in 2020. As things get back to “normal”, these tips are still meaningful in promoting relationships with your customers and clients.
A Good Read
How Your Email Address Could Be a Deal Breaker
Every digital part of your business helps to tell its story. That’s true even for your email address. Branded emails are more important than you may think. For us, if you don’t have one, it may be a deal breaker.
A Good Read
Duplicate and Copied Content
The rules for using copied or duplicate content. Understanding the difference between the two is the first step. Bet you didn’t know that 25%-35% of all internet content is ‘duplicate’. Learn how that holds water.
A Good Read
Broken Links on Your Website
Broken links on a website lead to a poor user experience for your website visitors and also for search engine optimization. Google doesn’t want to serve its customers with ‘bad’ information.
A Good Read
Importance of ALT Tags for Images on Your Website
ALT Tags are a simple yet impactful way to boost a website’s search engine optimization. However, they have to be strategically written if they are to help your site rank better in SERPs (search engine results pages).
A Good Read
Websites Built with WordPress That Might Surprise You
WordPress powers over 40% of the websites on the internet today. Each year it gains market share. It’s no wonder some well-known businesses rely on the flexibility of this platform.
A Good Read
CDN for Your Business – What is It and Do You Need One?
A CDN — Content Delivery Network — helps your website visitors view content faster. If your site isn’t yet using one, it’s worth considering.
A Good Read
How to Register My Business on Google
If your business doesn’t have a Google My Business listing, it is missing out. Whether you are a brick and mortar or a service business, you need this free listing.
A Good Read
Website Security Isn't Just for E-Commerce Anymore
It used to be that only e-commerce websites needed an SSL certificate to keep credit card information secure. It’s not so anymore, and all sites need an SSL certificate according to Google.
A Good Read
What to Write About On Your Blog
Consistently adding new quality content to your website is helpful to your visitors and to Google search engines. Writing blog articles is one of the most efficient ways to continuously add fresh content.
A Good Read
Improve Your Ranking on Google in 5 Easy Steps
If you have access to the backend of your WordPress site, making these 5 updates to improve search engine ranking are easy to implement.
A Good Read